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Petcademy for Pet Retailers

Turn pet questions into product recommendations

An AI trainer gives behavior advice through your app and in-store.

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Illustration of a pet retailer dashboard: pet parents supported, questions answered, active this month, products recommended, the top recommended products and questions coming in through the store versus online.

  • Expert help, one tap away

    Customers ask pet behavior questions through your app or an in-store QR code.

  • Advice that drives sales

    Pair behavior guidance with relevant products customers can buy in your store.

  • Your brand, front and center

    Offer a branded experience in your stores or app, powered by Petcademy.

  • Loyalty beyond discounts

    Build lasting relationships by helping customers solve real pet challenges.

Results that matter

  • 400,000+

    pet parents supported since 2020

  • 60%

    of pet parents actively engage*

  • 2 million+

    lessons completed by pet parents

  • 4.8/5

    average rating from pet parents

*The engagement figure comes from Petcademy's rescue and shelter partnerships, where we measure it at scale. Results vary.

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The challenge for pet retailers

Pet parents trust you with their pets' everyday needs. But the hardest moments happen at home, after they leave your store:

  • Questions go elsewhere

    Pet parents search online, get conflicting advice, and never ask you.

  • Loyalty built on price alone

    When the only reason to return is a discount, a bigger one is out there.

  • Shoppers guess what they need

    Without advice, shoppers pick the wrong product, or buy it elsewhere.

Behavior advice that leads to the right products

AI trainer support for pet stores works two ways: in your app or by QR code on the shelf. Either way, customers get instant answers and products to match.

What every customer gets

Your customers with dogs and cats all get:

  • Answers to behavior and training questions from an AI trainer, any time
  • Product recommendations from your store, matched to their pet's needs
  • Positive reinforcement advice only, with no aversive methods or tools
  • Help in your app or with a quick scan in store, with nothing new to download
Illustration of a chat with an AI trainer in a pet retailer's brand: a pet parent asks about a puppy who chews everything, and the AI trainer suggests safe chew toys and praise, with a chew toy and a rope tug from the store.

  • In your app

    With Powered by Petcademy, the AI trainer lives inside your app, under your brand, right next to the products customers can buy from you.

  • In your pet stores

    A QR code on a shelf talker, a receipt, or your adoption event table takes shoppers straight to the AI trainer and product advice.

  • With every answer

    The AI trainer works with your product range, so its advice points to products that help, from enrichment toys and chews to crates and harnesses.

The result

Confident pet parents, happier pets, and customers who shop with you first.

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What your customers get

Expert advice for every pet parent, and the right products to go with it.

AI trainer

Customers ask an AI trainer about their own pet, any time.

  • Answers right away

    No waiting for a reply, day or night.

  • Positive reinforcement only

    Gentle, reward-based advice, never aversive methods or tools.

  • Knows your shelves

    Recommends products you stock to go with each answer.

Your brand, in your app

Powered by Petcademy, shown as your own feature.

  • Under your brand

    In your app, customers see only your brand by default.

  • A light lift

    Embed our components and keep your own app and log-in.

  • No personal data needed

    An anonymous ID is enough to support a pet parent.

In your stores

Support that starts at the shelf, with product picks to match.

  • Scan to start

    QR codes on shelf talkers, receipts, and adoption event tables.

  • Products that help

    Advice points to the toys, chews, and gear you stock.

  • Positive gear only

    We suggest gear that fits positive reinforcement, never aversive tools.

Illustration of an in-store poster asking people to scan a QR code to get behavior and training support for their pet, beside a shelf talker with its own QR code.

What partners are saying

Here's what our rescue and shelter partners, and a pet parent, say about Petcademy.

  • “Petcademy reduces staff time in critical areas of customer care.”

    Emily RozeskeExecutive Director, Driftless Humane Society

  • “Petcademy allows small organizations like mine to have their own 'behavior team' to assist adopters and communities.”

    Cole WakefieldExecutive Director, Good Shepherd Humane Society

  • “Pluto's doing so much better walking now... A lot more fun walking him now.”

    Neil P. & PlutoDog parent
Illustration of the places a pet retailer can offer Petcademy, an app, an in-store QR code and an adoption event table, all feeding one dashboard.

Easy to start, easy to grow

Begin with your app or your pet stores, then add the other when you're ready.

Simple for your team

Share your product range so the AI trainer recommends what you stock. In your app, an anonymous ID is all it needs.

Choose where to start

Pick one, or both: your app (with Powered by Petcademy) or in-store QR codes, which work at adoption events too.

Pricing built around your business

Book a demo to get a custom quote.

Frequently asked questions

Yes. Independent stores, regional stores, and pet retail chains can all offer Petcademy. Larger retailers can add it to their own app with Powered by Petcademy, and independents can start with QR codes in store.

Petcademy's AI trainer, so customers get an answer right away, day or night. It gives positive reinforcement advice only, and recommends products from your store to go with it.

Shoppers scan a QR code on a shelf talker, a receipt, or your adoption event table to start chatting with the AI trainer, with no app to download. We'll walk you through the options on a demo call.

Yes. Put a QR code on your adoption event table, and every new pet parent can ask the AI trainer their first question before they head home, with product picks for their new pet from your store.

Discounts are easy to match, but expert help isn't. When pet parents can ask an AI trainer through your app or a QR code in your store, and get product advice to match, you give them a reason to come to you first, online or in person.

Only if you want them to. Inside your app, the experience carries no Petcademy branding by default and looks like a native feature of your product. Learn how Powered by Petcademy works.

Yes. It works with your store's product range, so behavior advice comes with relevant products customers can buy from you, such as enrichment toys, chews, and crates. It only suggests gear that fits positive reinforcement training, with no aversive methods or tools, ever.

The AI trainer is honest with the pet parent and points them to the right next step, such as their vet or an in-person trainer in their area.

Pricing is custom, built around your business. Book a demo to get a custom quote.

Make your store the first place pet parents turn

Bring an AI trainer, and the right products, to every pet parent who shops with you, online or in your pet stores.

Book a demo